Conference Swag with a Purpose

Swag File, Canada-e-Connect Add comments

We are probably all used to receiving conference swag. You know, the bag of pens, t-shirts, hats, stickers and other promotional materials that are gathered up and handed out to conference delegates. Sometimes you’ll keep and use these items, and other times…well, let’s just say that I’ve re-gifted a shirt or two in my career. I’m sure you have too.

Forget Re-Gifting This Year

The team at Canada-e-Connect has come up with an exclusive conference takeaway that will blow the lid off anything you have seen before. It’s a first (as far a I know) and it’s going to be both practical, and useful.

So, what’s all the excitement? Simple, actually…but also very interesting. Each conference delegate at this year’s Canada-e-Connect conference will receive a complimentary edition of an exclusive new book titled: “Tips from the T-List”.

The book will be a collection of a hundred (or so) of the best posts from “T-List” bloggers—a dynamic collection of the most active and well versed e-travel, hospitality and tourism bloggers on the planet.

The T-List was the brain-child of Quebec based Internet strategist and blogger Mathieu Ouellet. This list has been passed around the travel blogosphere since March 2007, and has gained enough traction that is has become the single most relevant directory of tourism bloggers online.

You can check out two recent iterations of the T-List at Travolution, and at Travel and Tourism Technology Trends.

Stephen Joyce, a creative and technology consultant based in Vancouver is the publishing wizard behind this project, and the book will be edited by a savvy international team of e-Travel experts:

Stephen Joyce, Publisher

Jens Thraenhart, Editor in Chief

Mathieu Ouellet, Editor, North America

Yeoh Siew Hoon, Editor, AsiaPacific

Kevin May, Editor, Europe, Middle East

…and Stephen had this to say about his inspiration for crafting this project:

“I wanted to publish the book because I think the power of collective thought and collaboration is intensified when it is condensed into an easily accessible form. The beauty of the T-List and all it’s contributors is the variety of perspectives that are revealed. I think this book is a great way to increase the credibility of the T-List blogging community and to showcase those who contribute as a valuable and deeply committed group of industry insiders.”

This a terrific example of a collaborative work that will deliver value to everyone who receives it. And if you are attending Canada-e-Connect…you’re already on the List!

Some links to more information about the T-List:

The birth of the T-List

The T-List on Facebook

The T-List Book Project

The T-List Book Wiki

Tips from the T-List

2 Responses to “Conference Swag with a Purpose”

  1. Mathieu Ouellet Says:

    Hey Chris,

    Just a quick comment to let you know that the link The birth of the T-List is not working.

  2. Chris Says:

    Thanks Mathieu, should be fixed now.

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